ONLINE DAILY DEALS: A BREAKDOWN OF THE PLAYERS AND THEIR FUTURES

Earlier this year, many were shocked when Google offered to buy Groupon for $6 billion.  Even more were surprised when Groupon turned them down.  Groupon did so because they saw themselves as the leader in a marketplace that was ready to explode.  What Groupon offered was a no-risk way for companies to promote themselves.  Groupon had built up a database of over 70 million users that had opted in to being sold to.